Summary:

  • Boston Consulting Group presents a compelling framework for AI adoption, recently emphasizing the nuance of AI agents (12/15/25)

  • Their “Now, Next, Always” mantra is memorable and effective for C-level executive engagements (example below).

  • BCG makes a data-driven argument for why agents will—imminently—change the operating models of business itself: “AI is transforming the way work gets done, but it hasn’t fundamentally altered the way most companies operate—yet. That’s about to change.”

City on a Hill

Boston Consulting Group was founded in 1963 by Bruce Henderson. Bruce appears to have had a keen sense of opportunity: even before founding BCG, he was willing to drop out of Harvard Business School a mere 90 days before graduation to work for the Westinghouse Corporation. 18 years later Bruce became Westinghouse’s youngest vice president ever at the age of 37.

BCG went on to define a new discipline: Business Strategy. They created many tools, frameworks and philosophies that continue to permeate global enterprise to this day. Therefore, their perspective on AI adoption—and impact—is worth a premium.

Now, Next, Always