Now, Next, Always

Story Highlights:

• Boston Consulting Group presents a compelling framework for AI adoption, recently emphasizing the nuance of AI agents (12/15/25)

• Their “Now, Next, Always” mantra is memorable and effective for C-level executive engagements (example below).

• BCG makes a data-driven argument for why agents will—imminently—change the operating models of business itself: “AI is transforming the way work gets done, but it hasn’t fundamentally altered the way most companies operate—yet. That’s about to change.”

City on a Hill

Boston Consulting Group was founded in 1963.

Now, Next, Always